215 Pages/Italian The sense of being an Alfista was, and still is for many, an automotive philosophy that sees the car not only as a means of transportation, but also as an object that can give a unique sensation that cannot be experienced anywhere else.
The time when Milan was not only the center of fashion and design, but also the center of the automobile, starting with Alfa Romeo, was also unrepeatable. Today, the Arese Museum of History and other institutions only serve to keep alive the memory of that glorious era.
Now that the automobile seems to have become Milan's “Public Enemy Number One,” this book traces the most important stages in the long history of the Biscione mark, showing its extraordinary technological evolution and how Alfa Romeo was the backbone of the city and the pride of its citizens.