Press Release:Italian
Catalog:Italian/English In 2008, a Ferrari celebrated its 40th anniversary: the 365 GTB/4. To commemorate the 40th anniversary of the Daytona, which made its debut at the Paris Salon in 1968, Ferrari itself released this press release and catalog reprint. This is a reprint of the press release and catalog.
The commemorative logo is written on the large 320mm square sheet. Let's open it right away. What you see there is a press leaflet, a 5-page press release, and a catalog, all completely reprinted exactly as they were in their original form. The catalog of the time is a very simple leaflet compared to today's catalogs, but even so, it conveys the enthusiasm that was put into it.
After this Daytona, Ferrari shifted from handmade bodies to mass-produced bodies using pressed steel plates. This is a perfect product to celebrate the birthday of the last Ferrari that knew the good old days, the Daytona.